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Does a Cloud Contact Center solution fits your budget?

An important question to answer when comparing on-premise communication platforms with cloud contact center solutions, may be budget!  And what does it bring to your Salesforce project?

Using External Routing with Salesforce Omnichannel

Getting incoming questions immediately with the right support agent is key.  So, how do you ensure uniform routing over all channels in your service center when using Salesforce Omnichannel?  As mentioned earlier in this article, a clear distinction must be made between omnichannel routing functionalities in Salesforce and routing via communication platforms.

Complete reporting in your service team when using Salesforce

As a team leader of the service team it is important to get complete reporting.  Reporting must cover all channels, those that may get managed in Salesforce and those that are not managed in Salesforce, ie incoming and outgoing phone calls.

Fat client vs integrated CTI: what is the difference?

Computer Telephony Integration (CTI) with Salesforce, using an on-premise Communication Platform may also have impact for your Salesforce users.  Integration with Salesforce may happen via an AppExchange component, but there may also be the proposal to use the Communication Platform's fat-client application.  Instead of going Cloud all the way, this requires the installation of a Client application on the user's desktop, and it is a c

Why is it important to start Computer Telephony Integration correctly from the start?

Companies implementing Salesforce Service Cloud often ask what is the best solution to have Computer Telephony Integration (CTI) done efficiently. They want to harmonise different channels in their support organisation, but what solution is best and what happens where when you want to streamline incoming calls, e-mails, web requests, chats... in one support team?

Data Quality is the cornerstone of your CRM strategy

How do you get more out of your Customer Relationship Management (CRM) solution?  Does it always require additional functionalities?  Well...enhancing the Data Quality in your CRM may already bring you nice benefits!

Why is data quality important?

Ensuring good data quality in your CRM solution brings benefits like: